The product form library

AirbnbUse this form

Experience feedback

Separate overall, ease, and expectation ratings, with a private note at any score.

How was your overall experience?
How easy was it to get what you needed?
How well did the experience meet your expectations?

Feedback · 4 questions · 2 pagesPreview form

Adapted from Airbnb’s review approach

SuperhumanUse this form

Product–market fit

The disappointment question and three follow-ups from Superhuman’s four-question survey.

How would you feel if you could no longer use {{product}}?
Which people would get the most value from {{product}}?
What is the biggest benefit you get from {{product}}?

Research · 4 questions · 4 pagesPreview form

Adapted from Superhuman’s PMF survey

ChromiumUse this form

Bug report

Intermittent bugs can include reproduction steps; reports with no repeatable steps can describe the last action.

Give the issue a short title
What happened?
What did you expect to happen?

Bug reports · 8 questions · 3 pagesPreview form

Adapted from Chromium’s reporting guidelines

IntercomUse this form

Goal-based onboarding

People switching tools get migration questions; people starting fresh skip them.

What would you like to accomplish first?
Where are you starting from?
What do you use today?

Onboarding · 6 questions · 3 pagesPreview form

Inspired by Intercom’s onboarding method

MeasuringUUse this form

Single Ease Question

One seven-point rating immediately after a task attempt, including a failed attempt.

How easy or difficult was it to complete the task?

Research · 1 questionPreview form

Based on the Single Ease Question (SEQ®)

AnthropicUse this form

AI answer feedback

Positive feedback ends after one answer; negative feedback opens optional reasons and a comment.

Did this help you?
What was the main issue?
What should we understand about this answer?

AI products · 3 questions · 2 pagesPreview form

Inspired by Claude’s feedback interaction

Google ResearchUse this form

Product experience pulse

Satisfaction and task outcome are rated separately; a low score or incomplete outcome opens a comment.

How satisfied are you with the experience?
Did you accomplish what you came to do?
What would have made this experience better?

Feedback · 3 questions · 3 pagesPreview form

Inspired by Google’s HEART framework

GOV.UKUse this form

Service feedback

People who stopped get the same satisfaction scale as people who finished.

Were you able to finish what you needed?
Overall, how satisfied are you with this service?
What could we improve?

Feedback · 5 questions · 2 pagesPreview form

Adapted from the GOV.UK Service Manual

StripeUse this form

Cancellation feedback

Eight optional cancellation reasons, with a text field for “Other”.

What’s the main reason you’re leaving?
What made you decide to leave?

Feedback · 2 questionsPreview form

Adapted from Stripe’s cancellation feedback

GitLabUse this form

Feature request

The problem is required; a workaround, impact, and proposed solution are optional.

What are you unable to do today?
What would a good outcome look like?
How do you handle this today?

Feedback · 5 questions · 2 pagesPreview form

Adapted from GitLab’s feature-request guidance

ZendeskUse this form

Support feedback

A two-option rating after support, with optional follow-ups for a negative answer.

Were you satisfied with the support?
What was the main issue?
Anything you’d like us to understand?

Feedback · 3 questions · 2 pagesPreview form

Adapted from Zendesk’s support CSAT

GOV.UKUse this form

Research invitation

Permission to contact a potential participant; email is skipped when they decline.

How often do you use {{product}}?
What have you used it for recently?
May our team contact you about user research?

Research · 6 questions · 3 pagesPreview form

Adapted from GOV.UK’s research recruitment practice

ShopifyUse this form

Purchase attribution

Returning customers skip the first-discovery question.

Is this your first purchase from us?
Where did you first hear about us?
Where was that?

Feedback · 4 questions · 3 pagesPreview form

Adapted from Shopify’s post-purchase survey guidance

Lewis, Utesch & MaherUse this form

UMUX-Lite

The original two-item, seven-point instrument. Distinct from five-point UX-Lite.

{{product}}’s capabilities meet my requirements.
{{product}} is easy to use.

Research · 2 questionsPreview form

The UMUX-Lite by Lewis, Utesch, and Maher

FilloUse this form

Client intake

Collect contact details, project scope, timing, and reference files before the first working session.

Your name
Work email
Company

Onboarding · 8 questions · 2 pagesPreview form

A Fillo starter template

FilloUse this form

Customer feedback

Keep dimension ratings, roadmap priorities, and an open comment in one response.

How would you rate…
Rank what we should build next
Overall happiness

Feedback · 4 questionsPreview form

A Fillo starter template

John BrookeUse this form

System Usability Scale

Ten statements contribute to one usability score; individual items are not separate measures.

I think that I would like to use this system frequently.
I found the system unnecessarily complex.
I thought the system was easy to use.

Research · 10 questions · 3 pagesPreview form

The System Usability Scale by John Brooke

UEQ research teamUse this form

Short User Experience Questionnaire

Eight word pairs measure two broad dimensions, rather than the full UEQ’s six scales.

obstructive — supportive
complicated — easy
inefficient — efficient

Research · 8 questions · 2 pagesPreview form

The short User Experience Questionnaire (UEQ-S)

Microsoft LearnUse this form

Help article feedback

Negative answers open reason choices; comments are available after either answer.

Was this article helpful?
What needs attention?
What should the author know?

Feedback · 3 questionsPreview form

Adapted from Microsoft Learn’s content feedback

W3C WAIUse this form

Accessibility report

Technical details and contact information are optional; a report does not require a diagnosis.

Where did you encounter the problem?
What were you trying to do?
What made that difficult or impossible?

Bug reports · 5 questions · 2 pagesPreview form

Adapted from W3C WAI’s reporting guidance

GOV.UKUse this form

Page problem report

A task and a problem, with the page reference supplied by the owner.

What were you trying to do?
What went wrong?

Bug reports · 2 questionsPreview form

Adapted from GOV.UK’s page-problem report

IntercomUse this form

Trial feedback

Trials that never got started skip questions about the evaluation result.

What did you hope to accomplish during the trial?
Did you get a chance to try the product?
What kept you from trying it?

Onboarding · 5 questions · 2 pagesPreview form

Inspired by Intercom’s trial onboarding practice

IntercomUse this form

Feature adoption

Follow-ups differ for people who never heard of a feature, tried it, or stopped using it.

Which best describes your experience with {{feature}}?
What has kept you from trying it?
What led you to stop using it?

Feedback · 3 questions · 2 pagesPreview form

Inspired by Intercom’s feature-adoption research

Caroline JarrettUse this form

Visit intent

One open question before a task, useful before you have a fixed set of purpose categories.

What brought you here today?

Research · 1 questionPreview form

Inspired by Caroline Jarrett’s survey practice

OpenAIUse this form

AI summary comparison

Compare two AI summaries of the same text.

Which summary would you keep?
What made the difference?

AI products · 2 questionsPreview form

Adapted from OpenAI’s human summary comparisons

UEQ research teamUse this form

User Experience Questionnaire

The full 26-item UEQ, with six scales and the original mixed endpoint directions.

annoying — enjoyable
not understandable — understandable
creative — dull

Research · 26 questions · 7 pagesPreview form

The full User Experience Questionnaire (UEQ)

Browse forms

Experience feedback

Product–market fit

Bug report

Goal-based onboarding

Single Ease Question

AI answer feedback

Product experience pulse

Service feedback

Cancellation feedback

Feature request

Support feedback

Research invitation

Purchase attribution

UMUX-Lite

Client intake

Customer feedback

System Usability Scale

Short User Experience Questionnaire

Help article feedback

Accessibility report

Page problem report

Trial feedback

Feature adoption

Visit intent

AI summary comparison

User Experience Questionnaire